E-commerce Germany 2011

German online trade increases by 17% in 2011: Wednesday 29 June 2011

The online trade in goods in Germany increased by about 17% this year to € 21.48 billion; in comparison, turnover in mail order business in general also rose by 7% in 2011 to € 32.4 billion.

Consumer survey "Distance selling in Germany 2011", carried out by TNS Infratest on behalf of the industry association BVH.

E-commerce has for the first time this year broken the 20 billion Euro turnover mark. Virtual trade increased its share of the total mail order business trade to 66%, a rise of 6 percentage points over 2010.